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Printheads: DC Undergo Massive Restructure, Paul Levitz Steps Down

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  1.  (6755.1)
  2.  (6755.2)
    This is so important if only for the Vertigo titles. Preacher and Transmet might actually be realized at some point, to the great eventual disappointment of fanboys no doubt.
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    It sounds like it's going to be akin to Marvel Entertainment, where it's going to have a bigger hand in the works of DC characters outside of the comics. Am I reading this right?
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      CommentAuthorPPJJ
    • CommentTimeSep 9th 2009
     (6755.4)
    Interesting timing on this as well, with roughly 2 1/2 hours to go until some info comes out about Marvel and Disney.
    • CommentAuthorD-
    • CommentTimeSep 9th 2009
     (6755.5)
    Is this a good or bad thing? I don't get what all this means, honestly.
    • CommentAuthorVickyHall
    • CommentTimeSep 9th 2009
     (6755.6)
    I have no idea whether this is a good thing or a bad thing, but I am familiar with the name Diane Nelson. She was the one who famously declared that Harry Potter was "nowhere near saturation point" in 2003 and was also involved in the attempts to take legal actions against kids with Potter fansites.
  7.  (6755.7)
    I'm not sure if I should feel happy or sad for Levitz. Obviously it'll be a big load off his shoulders and he can focus on writing again.
    On the other hand it somewhat feels like they kicked him down a flight of stairs and gave him a visitors badge — I hope I'm wrong about that.

    But it might be a good thing to see Warner finally use the incredible talent pool they have at DC/Vertigo/Wildstorm/…
    • CommentAuthorD-
    • CommentTimeSep 9th 2009
     (6755.8)
    You may have heard that Paul Levitz will be once again adding his considerable talent, drive and creativity to our ever expanding universe as a regular DC Comics writer.

    So, what’s his first writing assignment?

    Paul is returning to the title he made great as both a writer and editor, ADVENTURE COMICS, and with his eyes set to the future, he brings several of his favorite characters with him. ADVENTURE is the first in a number of projects, both ongoing and mini-series that Paul will be taking on as he joins of our list of top notch creators here at DC.

    As Executive Editor, and as a fan, I can’t wait for him to get started.

    -Dan DiDio


    The source
    • CommentAuthorIsaacSher
    • CommentTimeSep 9th 2009
     (6755.9)
    Is it safe to describe this as "Warner Bros. Proclaims, 'Oh Shit, Look What The Mouse Just Did, Check The Closet For Spandex'"?

    Or was this in the works already before Marvel's big Disney announcement?

    Interesting that the new boss was also in charge of the Harry Potter license. There isn't as much for her to do with Potter directly now, and I'm curious to see how she applies what she did with Potter to DC.
    • CommentAuthorpi8you
    • CommentTimeSep 9th 2009
     (6755.10)
    IsaacSher - That's my question too, though my guess would lean more towards DC/WB execs hearing scuttlebutt on the Marvel/Disney change ahead of the announcement and scrambling to do something of their own.
  11.  (6755.11)
    I doubt that they could have done something that quickly, and I read rumblings of some exec changes on Bleeding Cool about a month ago. If anything, I think it had more to do with Marvel Entertainment and the success they had with Iron Man then the Disney/Marvel buy-out.
  12.  (6755.12)
    Or was this in the works already before Marvel's big Disney announcement?

    Way before. I was hearing about this in July in LA.
    • CommentAuthorGearz1967
    • CommentTimeSep 9th 2009
     (6755.13)
    This could be a good thing.
    Maybe some new ideas?
    or it could just gout right into the privy for our mighty heroes!
  14.  (6755.14)
    Is this a good or bad thing? I don't get what all this means, honestly.


    With Warner and DC going way back (since the sixties), this strikes me as much more natural than the Disney/Marvel merging, and much less of an unknown quantity. It's still too early to tell how this will play out with changes in presidency and new products and franchises to deal with, but it seems to boil down to two successful companies (with a lot of history) coming together -- DC had been a subsidiary up to this point, now it's a separate division.
    • CommentAuthorIsaacSher
    • CommentTimeSep 9th 2009
     (6755.15)
    Okay, here's my next question:

    With Disney lining up behind Marvel, and Warner appearing to elevate DC's status a bit, does this mean that we're going to see some mainstream media pushes for comics and comic talent soon?

    Greg Rucka on the Today show, Grant Morrison as a guest on Dave Letterman or Conan, commercials for the latest issue or trade of Batman airing during prime-time network TV, that sort of thing?

    It'd be nice to see these big media machines used to actually elevate the comic field itself, rather than just the movies that spawn from them.
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      CommentAuthorizenmania
    • CommentTimeSep 9th 2009
     (6755.16)
    Probably won't see much in the way of prime-time adds for comics, any more than we see prime-time ads for novels and magazines.
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      CommentAuthorchris g
    • CommentTimeSep 9th 2009
     (6755.17)
    Sounds like an umbrella for all DC properties to get turned into franchises. With the comics acting as an R&D department.
    • CommentAuthorWakefield
    • CommentTimeSep 9th 2009
     (6755.18)
    Maybe this is a reaction to Marvel Studios producing its own movies, beginning w/ Iron Man, without the aid of other studios (except for distribution). WB saw this and decided it needed to create more synergy between its movie studio and DC Comics, which is why it's now folding its publishing label beneath the broader umbrella of DC Entertainment.

    Though with Marvel Entertainment, it seems that the publishing guys have a lot of input in what happens at Marvel Studios. With DC Entertainment, it seems the publishing guys are being prepared to play a reduced role, while the WB's marketing staff and studio execs have the final word.
    • CommentAuthorWakefield
    • CommentTimeSep 9th 2009 edited
     (6755.19)
    @Andre

    I think the opposite is true, actually. DC Comics used to be a relatively autonomous entity; now DC Entertainment has been created as the subsidiary, which includes DC Comics as a division that, instead of being separate, will be enfolded into WB's culture. That's how I'm reading the release.
  20.  (6755.20)
    @Andre

    I think the opposite is true, actually. DC Comics used to be a relatively autonomous entity; now DC Entertainment has been created as the subsidiary, which includes DC Comics as a division that, instead of being separate, will be enfolded into WB's culture. That's how I'm reading the release.


    What the release says is "DC Entertainment, a separate division of WBEI, will be charged with strategically integrating the DC Comics business, brand and characters deeply into Warner Bros. Entertainment and all its content and distribution businesses". Up to this point, DC Comics had been a subsidiary of Warner Bros., it could be relatively autonomous anyway. Now they are a division, and by separate I guess they mean they'll still operate as "DC", but are a division nonetheless (my knowledge of business naming here is very cloudy, but I believe divisions usually carry the primary company's name somewhere, like say, Google Video?), so I believe we actually agree. I'm reading the release as pretty much the same way ("but it seems to boil down to two successful companies (with a lot of history) coming together", from my previous comment).

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