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…this past Wednesday Walking Dead #77 not only arrived in comic shops, but also hit the Image Comics and comiXology iPad applications. It’s priced at $2.99, the same as a physical copy; previous issues have been priced at $1.99.Image publisher Eric Stephenson spoke with ComicsAlliance about it, noting that it isn’t a one-time thing:“In terms of scheduling, the digital version of the series has caught up to print version, so it makes sense to release both simultaneously,” Stephenson told ComicsAlliance. “With the debut of the AMC television series only weeks away at this point, our aim is to make ‘The Walking Dead’ as widely available as possible, in all formats…”
I wonder if people would pay for an iPad app (as you described) if the comic was still freely available online?I strongly doubt it.
I wonder if people would pay for an iPad app (as you described) if the comic was still freely available online?
I guess my 2 main points are:- consumers will still pay to own content they love, be it digital or a physical product, regardless of that content being free online- there are many, many consumers who have a preference and habit of how they prefer and access their content, and will want it in one format regardless of how it is packaged elsewhere.